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Behind Anchor Oats: What's the Big Idea

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Behind Anchor Oats: What's the Big Idea

The idea for starting an oatmeal business came about while my husband and I were eating oatmeal that I had mixed up to take on a weekend boat trip several years ago. It came up every time we ate oatmeal on the boat after that.

Finally in May 2018, while we were out for a Memorial Day weekend boat trip, he mentioned again that I should sell it. That time it clicked. I had been thinking about starting my own business for a while at that point but all of my ideas seemed to big and lofty to go after. Starting an oatmeal company seemed like something I could do. I knew how to make the type of oatmeal I wanted to sell, I know how to do marketing and other businessy stuff, it wouldn't require millions of dollars to start up... so oatmeal became my big idea. 

I'm pleased to say that less than a year later, Anchor Oats became an official company. There's still a long journey ahead, but getting this far is an accomplishment I'm proud of. Stay tuned...

This is post #1 in the Behind Anchor Oats blog series. 

Comments on this post (2)

  • Nov 18, 2019

    I’m so excited for you Angela! This is awesome. So beautiful and very you. Also, I love that it’s started on a boat trip, where so many great things can begin:). Let me know if you need any help on ops!

    — Mary Anito

  • Sep 22, 2019

    Congratulations Angie !! Nice Website and I love the picture of your boat and the name and inspiration behind your new business! Best of Luck with your new venture
    Brian Gallagher Kvichak aka Vigor

    — Brian Gallagher

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